CEO - Gedeon & Mohr & Partners
Advises on: #Business strategy #Brandbuilding #Marketing #Customer #Strategy #Transformation #CustomerExperience #Loyalty
Maria Gedeon is an innovative, transformative, and tech-savvy executive with over twenty years of global experience in retail, destinations, and entertainment, with seventeen years in the UAE.
Maria founded Gedeon Mohr & Partners to bring real-world solutions to clients for complex business challenges they faced.
Most recently, Maria was Chief Customer and Marketing Officer at the Chalhoub Group, the largest luxury retailer in the MENA and the LVMH joint venture partner, driving forward their marketing and customer transformations, overseeing brand building, customer management, insights and advanced analytics, partnerships, and content to name a few.
Maria has worked in senior roles at top-tier organisations including Majid Al Futtaim, managing over 70+ award-winning marketers for the leisure, entertainment, and cinemas operating company and Zayed Sports City (a Mubadala subsidiary) to reignite their brand and transform marketing. She also managed marketing and sponsorship for several trade and consumer shows with Turret Media, including Taste of Dubai, the World Future Energy Summit, and Abu Dhabi Art Fair to name a few.
Maria is a proud working mom of two and a huge proponent of culture and D&I. She was a former national ski champion and is an avid tennis player. She loves art, hotels and food, and spends her spare time traveling and cooking for friends. She also enjoys mentoring future leaders.
Maria holds a bachelor’s degree in Advertising and Visual Communication from the Académie Libanaise des Beaux Arts (alba) in Beirut.
- Marketing Change Makers 2020 by Campaign Magazine
- Top 50 Women in retail in 2021 by Images Retail Me
- VOX Cinemas (2017) -Cinemacon Global Exhibitor Of The Year (Las Vegas)
- Ski Dubai – ‘World’s Best Indoor Ski Resort’ five consecutive year at the World Ski Awards
- Best Sports & Recreation Facility for Zayed Sports City seven consecutive years
- Judge at the Effie Awards (multiple years)
- Judge at the Dubai Lynx Awards
- Judge at the Marketing Society Awards
- Public Speaker at over 100+ industry events
- Speaker at the Board Certificate Board Certification in Dubai
- Board Members of the Marketing Society Middle East
- Board Member of almentor.net – the largest e-learning platform in the Arab world
- Advisory board member of local start ups